2.06.2007

Apple on Music

I found this article posted recently on the Apple website that discusses their music protection system (DRM) and the reasoning behind the system (mainly the record companies forced Apple to implement the system).

"The music companies are selling over 90 percent of their music DRM-free; what benefits do they get from selling the remaining small percentage of their music encumbered with a DRM system? There appear to be none. If anything, the technical expertise and overhead required to create, operate and update a DRM system has limited the number of participants selling DRM protected music. If such requirements were removed, the music industry might experience an influx of new companies willing to invest in innovative new stores and players. This can only be seen as a positive by the music companies."

This is a convincing argument, and one that I hope is seriously considered as technology progresses in the future. Besides, it's not like the DRM protection really works. You don't need to be a super-hacker to figure out how to share your "protected" music.